HENRI HERBERT NON-ALBUM SINGLE: American Psycho (HH Records / AWAL)
single (due out on March 13th on Bandcamp and March 20th on all streaming platforms)
video (due out April 1st on YouTube / Instagram)
A razor-edged piano-driven anthem recorded in the UK and produced by Jim Jones. The British Invasion doesn’t knock politely — it kicks the door in.
Following the piano-pounding rock n roll of Get It While It’s Hot (as MOJO describes as “exhilarating, raw authenticity and power...fraught with sexual tension”), internationally acclaimed boogie-woogie firebrand Henri Herbert returns with his most confrontational and cinematic statement yet: “American Psycho.”
Recorded in the UK and produced by longtime collaborator Jim Jones (The Jim Jones Revue), who also lends his signature guitar snarl to the track, “American Psycho” is a high-voltage reckoning with identity, ambition, ego, and the price of the American Dream.
Driven by Herbert’s trademark barrelhouse piano attack, the song is equal parts Jerry Lee Lewis chaos and modern garage-rock grit. The single marks a darker, sharper evolution in his songwriting. Where previous releases celebrated resilience and hustle, “American Psycho” examines the psychological cost of it.
From its opening lines, “American Psycho” makes clear that Herbert is not interested in conformity. This is a song about refusing to dilute identity to fit the room — about ambition turning feral when survival demands it. This ambition and drive led him to gain an amazing 100 million views on YouTube.
Yet beneath the viral success and boogie-woogie bravado lies a deeper narrative — one of economic instability, immigration battles, cancelled tours, and the psychological strain of chasing a dream across continents. “American Psycho” channels that experience. This is not the cartoon villain of pop culture. This is the driven outsider, the immigrant hustler and the artist navigating an economy that measures human value in dollars and status.
Musically, “American Psycho” is a return to Herbert’s rawest instincts. The piano is not ornamental — it is percussive, aggressive, and confrontational. Backed by Jim Jones’ serrated guitar textures, the track straddles rock & roll revivalism and modern garage punk, while retaining the boogie-woogie DNA that has defined Herbert’s career. Jones' production is deliberately urgent. There is no polish for comfort. It feels live, combustible, and echoes the high-energy intensity of Herbert’s globally acclaimed performances. With “American Psycho,” that virtuosity is turned inward — weaponized as commentary rather than celebration.
The single signals the next chapter in Herbert’s evolution — a chapter that promises more new music and continued global touring. If Get It While It’s Hot reintroduced the piano to the frontlines of modern rock & roll, “American Psycho” sets it on fire.
Get It While It’s Hot is a musical snapshot documenting Henri’s struggles immigrating to the U.S. in pursuit of his own American dream. Putting the piano back into the forefront of rock and roll, this album is a result of playing countless nights in bars refining a sound – all while navigating the system, a pandemic, and a little heartbreak.
The lead single “Cold City” recaps the hardships of following a dream against the odds, the highs and lows of fame, and the sacrifice in taking risks. "The hustle never ends," says Henri. "Cold cities have been everywhere on my journey. They're shiny, and that brightness can shine on you when you're doing well. But when the chips are down, those lights dim, and the temperature drops fast - you're on your own. But it's not a pessimistic song. It's about keeping on during hard times and learning about self-reliance - the hard way."
“I Got the Fury” is a super-charged, classic roots rock banger with a punk attitude revealing Henri’s raw energy as a passionate rock and roller. This one truly showcases Henri’s capability to highlight the piano as a powerful and dominant force in music.
The album is also a love letter to the sounds that made Henri. The Motown-inspired “Guilty Pleasures” highlights Henri’s versatility in capturing the essence of the mid-century American groove. As Henri says, “there are no guilty pleasures, just pleasures.”
“As a collection of songs there is little doubt that Get It While It’s Hot re-creates all the wild spirit and raw energy of early rock’n’roll, rhythm and blues, and garage boogie that you will experience when seeing Henri Herbert and his fine band on stage. But more than that it’s an album that stands as a fine testament to the rock’n’roll heritage which it draws on so heavily and a very important statement to keep this vital legacy well and truly alive and kicking well into the 21st century.” - Louder Than War (Album 5-Star Rating)
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Photos: Sean Murphy
